11p's / 12p's / 13p's / 14p's / 15p's

http://www.losangeleswebdesign.com/services/internet-marketing-explained
4P's (Product Marketing Mix)
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3P's (Service Marketing Mix)
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4P's (Online / Internet Marketing Mix)

http://krishmarque.blogspot.in/2008/09/11-ps-of-marketing.html
http://www.prlog.org/11997217-robin-trehan-defines-the-11-ps-of-marketing.html

http://www.slideshare.net/ChiefBeeKeeper/the-12-ps
http://mrbangal.blogspot.in/2011/11/what-is-12-ps-to-starting-business.html

http://dioula.blogspot.in/2010/11/13-p-of-mix-marketing-international.html
http://channelinstincts.com/2013/05/13/the-4-ps-of-marketing-arent-enough-anymore/
http://www.londremarketing.com/documents/NinePs020202010.pdf

http://www.concentrate.co.nz/concentrating/technology-marketing/
http://www.pouch.com/robin-trehan-defines-the-14-ps-of-marketing/

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4P's Vs 4C's (Social Media Marketing Mix)

1. Privacy, 
2. Personal interest, 
3. Personal networks and 
4. Public commentary

https://www.privacyrights.org/social-networking-privacy-how-be-safe-secure-and-social

http://intern.internship-uk.com/modern-marketing-the-15-ps-of-marketing/
http://businesscoaching.typepad.com/the_business_coaching_blo/2010/02/-the-15-ps-of-marketing.html

Baumgartner (1991) gave the following 15 Ps. 
1. Product/Service 
2. Price 
3. Promotion 
4. Place 
5. People 
6. Politics 
7. Public Relations 
8. Probe 
9. Partition 
10. Prioritize 
11. Position 
12. Profit 
13. Plan 
14. Performance 
15. Positive Implementation